Also, no posts with community labels can be monetized through Post+ or Blaze. Most importantly, users under the age of 18 will be automatically barred from seeing any content with community labels, perhaps in anticipation of changing regulations due to a children’s online privacy law that passed in California. In Tumblr’s “content you see” section of settings, you can toggle whether you want to allow all community-labeled content, see posts obscured with a “click to view” button, or block such content altogether. This feature just gives users more control about what they see on their dashboards. In short, nothing about Tumblr’s content guidelines fundamentally changed with the addition of community labels, at least for now. As many users have joked about, Tumblr does not allow images, videos or GIFs of genitals, or… “female-presenting nipples.” Still, like many web services, certain kinds of sexual content are allowed on Tumblr, even after the platform’s fateful porn ban - this includes content with nudity that serves an “artistic, educational, newsworthy or political” purpose (yes, those guidelines are intentionally vague).
Since then, its web traffic has dropped by around 30% and has largely stagnated. Tumblr stopped allowing pornography in 2018 after the Tumblr app was temporarily removed from the iOS App Store because child pornography passed through the app’s filtering technology.
Now users can tag posts with labels pertaining to drug and alcohol addiction, violence and sexual content. Tumblr announced a “ community labels” feature this week that will make it easier for bloggers to filter out sensitive content that they may not want to see.
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